We are passionate about becoming a carbon neutral brand and working with local charities and initiatives in the process.
We are Magenta and we are green
Learn more about our green commitment
We are Magenta and we are green.
We care more than just our clients; for this reason we have made active steps to become greener. Thinking about a more modern and carbon neutral approach to store your belongings whilst helping to build a cleaner community.
We understand the importance of green energy and a carbon neutral approach, which is why we’re implementing changes in our business and stores. At Magenta, we focus on supporting the local communities, as well as taking steps that will make a long-term sustainable change in our environment. Our initiatives include focusing on renewable energy, solar panels, paperless procedures, as well as charity support, sponsorship and planting a tree for each new customer.
Each store has an E-charging point for electric vehicles, free of use for staff and customers. With electric vehicle charging points we are pushing our staff members and customers to pick an electric vehicle if possible. Future plans also include switching to electric vans. We are also cautious when picking merchandising and goody bags to give to our customers, always opting for a green option made of recycled materials when possible.
We have recently switched to a paperless approach. When making a booking, the procedure is fully paperless, meaning that our customers not only don't have to worry about losing the documents, but also we save paper from being used instead of digital copies now available. This new procedure was easy to incorporate and very cost efficient, in addition to saving trees.
Our stores now have solar panels installed on the rooftop, reducing Magenta’s carbon footprint. Having solar panels helps our stores to be more self-sustaining and independent, as well as cost effective.
As a company with multiple stores around the country, it’s very important for us to get involved with local charities and initiatives as much as possible. The charities we support vary from Cancer Research UK to local hospices, as well as organisations involved with environmental changes such as Alan’s Africa in Banbury, Box Aid in our Acton store and RSPCA in Nottingham and Notts.
Community Sponsorship and Assistance
We are involved with charities to support local initiatives that benefit communities around our stores. For example, in Autumn 2022 our Stirling Road branch acted as a drop off location for Wrap Up London, an initiative where London Businesses collect clothes and other goods that are repurposed to help people at risk, including the homeless, refugees, and women and children fleeing from domestic abuse. As part of our rebrand, we are also donating jackets and old branded items to local charities in order to be repurposed and used, instead of being thrown away.
Tree planted for each new customer
Deforestation is one of the contributing factors to climate change. As a business, we’re taking a stand against carbon emissions. We have decided to partner with the National Trust to plant a new tree for each customer. Currently over 1,000 trees have been planted in the last six months.